Formulation of a Success Model in Pharmaceutical R&D

Hyunju Rachel Kim

SAGE Open, 2014, vol. 4, issue 1, 2158244014527986

Abstract: Recently, pharmaceutical R&D has been demanded to increase productivity in terms of time efficiency and innovation as well. There have been discontinuous challenges coming up in this industry, such as globalized R&D competition, stricter regulation, lengthy process of clinical trials, and so on. Considering external changes, high competition, and discontinuities in the industry, it is a good time to redefine the concept of success in pharmaceutical R&D. Thus, this article attempts to formulate a new success model in pharmaceutical R&D, through contextualizing the industry’s success factors.

Keywords: industry sector management; management; social sciences; development management; decision science; operations management; business administration and business economics; economic science; industrial organization; neuroscience; behavioral sciences (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:sae:sagope:v:4:y:2014:i:1:p:2158244014527986

DOI: 10.1177/2158244014527986

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