Volkswagen on the Touch-stone

P. Bala Bhaskaran and Prabir Kumar Bandyopadhyay

South Asian Journal of Business and Management Cases, 2018, vol. 7, issue 1, 1-10

Abstract: The case is structured around the Volkswagen (VW) fiasco wherein large number of cars sold by the company was found to violate the emission norms of EPA significantly. The case traces the origin and history of the firm. Then the case narrates accidental observation of the violation of the emission-norms and response of the firm to the situation. The case contrasts the responses of other firms in the industry who were affected by similar, albeit much smaller level, violation of emission-norms. The case explores the possible courses of punitive actions and the overall impact on each of the stakeholders. The case leaves the reader to explore the responsibilities of each stakeholder and the need to balance the expectations and impacts from the course of action that need to be followed.

Keywords: Environment protection; emission-norms; fuel efficiency; defect-device; on-board diagnostics; corporate social responsibility; long-term sustainability of firm (search for similar items in EconPapers)
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:sae:sajbmc:v:7:y:2018:i:1:p:1-10

DOI: 10.1177/2277977917751502

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