A Case in Medical Equipment Design for Strategic Sustainability

Hanuv Mann, I.J. Mann and Nehul Gullaiya

South Asian Journal of Business and Management Cases, 2018, vol. 7, issue 2, 111-119

Abstract: The alignment of strategic sustainability goals can be very challenging for industries where stringent product requirements restrict the ability to innovate environmentally friendly alternatives. This case studies an instance of medical equipment being designed to increase functionality and decrease disposability, creating greater utility. The primary outcome of this research is a demonstration that cost is not prohibitive when introducing reusable medical tools and equipment when innovative solutions satisfy stringent standards and can provide superior functionality.

Keywords: Medical device; sustainable product; sustainable product development; new product development; case study (search for similar items in EconPapers)
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:sae:sajbmc:v:7:y:2018:i:2:p:111-119

DOI: 10.1177/2277977918774647

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