M-Kopa Solar: Lighting up the Dark Continent

Charu Rastogi

South Asian Journal of Business and Management Cases, 2018, vol. 7, issue 2, 93-103

Abstract: M-Kopa Solar is a pay-as-you-go provider of solar home systems, catering to low-income, off-grid customers in East Africa. The company goes by the tagline, ‘Power for Everyone’. Using mobile payments system and an innovative approach to energy delivery, M-Kopa succeeded in building a business which solved a grave problem for the poorest of the poor and has the potential to become a billion dollar enterprise. The case begins with a description of the background in which M-Kopa is operating. It goes on to explain how M-Kopa used the infrastructure gap in sub-Saharan Africa as an opportunity and propagated solar power as an alternative to traditional energy. Finally, it lays out the challenges M-Kopa may face on its expansion spree.

Keywords: M-Kopa Solar; pay as you go; disruptive financial innovations; mobile technology; fintech; leapfrog the grid (search for similar items in EconPapers)
Date: 2018
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:sae:sajbmc:v:7:y:2018:i:2:p:93-103

DOI: 10.1177/2277977918774648

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