Research Note: Environmental Innovation as a Competitiveness Factor in the Balearic Islands

Marta Jacob, Carmen Florido and Eugeni Aguiló
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Marta Jacob: Departamento de Economía Aplicada, Universitat de les Illes Balears, Carretera de Valldemossa, Km 7.5, E-07122 Palma de Mallorca, Balearic Islands, Spain
Carmen Florido: Departamento de Anà lisis Económico Aplicado, Universidad de Las Palmas de Gran Canaria, Edificio de CC. Económicas y Empresariales, Mod. D. Campus Universitario de Tafira, C/Saulo Torón 4, 35017 Las Palmas de Gran Canaria, Spain
Eugeni Aguiló: Departamento de Economía Aplicada, Universitat de les Illes Balears, Carretera de Valldemossa, Km 7.5, E-07122 Palma de Mallorca, Balearic Islands, Spain

Tourism Economics, 2010, vol. 16, issue 3, 755-764

Abstract: This paper analyses the importance of environmental innovations as a key competitiveness factor for tourism firms in the Balearic Islands. Empirical evidence from a sample of tourism firms confirms the importance of environmental innovation, especially in the lodging and accommodation sector and as firm size and/or scale of operations increases. Firms belonging to a corporation are more environmentally innovative than independent firms. Environmental innovations are mainly process and technological ones. When investing in new destinations, Balearic hotel chains transfer and incorporate environmental technologies in new establishments. Finally, the main objectives when introducing environmental innovations are to satisfy customer needs and to improve service quality and the image and competitiveness of the firm.

Keywords: environmental innovation; competitiveness; accommodation sector; Balearic Islands (search for similar items in EconPapers)
Date: 2010
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Citations: View citations in EconPapers (8)

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Persistent link: https://EconPapers.repec.org/RePEc:sae:toueco:v:16:y:2010:i:3:p:755-764

DOI: 10.5367/000000010792278365

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