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Purchase of local products within the rural tourist experience context

Elisabeth Kastenholz, Celeste Eusébio and Maria João Carneiro
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Elisabeth Kastenholz: DEGEIT, University of Aveiro, Portugal
Celeste Eusébio: DEGEIT, University of Aveiro, Portugal
Maria João Carneiro: DEGEIT, University of Aveiro, Portugal

Tourism Economics, 2016, vol. 22, issue 4, 729-748

Abstract: Rural tourism is frequently considered a development tool for rural areas. In particular, demand for local products may stimulate local economy and is simultaneously an important part of the tourist experience. Little is known, however, of the role of local product purchase within and as a result of the rural tourist experience. The present article addresses this gap by analysing the impact of the tourist experience on (a) the decision to purchase local products and (b) the amount of respective expenditures made, based on survey data on rural tourists in Portugal. Results reveal a positive impact of the knowledge, sensorial and interaction dimensions of the tourist experience in both models, and length of stay, age, place attachment and nationality also play a role.

Keywords: expenditures; local products; regression analysis; rural tourism; sustainable destination development; tourist experience (search for similar items in EconPapers)
Date: 2016
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Citations: View citations in EconPapers (5)

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Persistent link: https://EconPapers.repec.org/RePEc:sae:toueco:v:22:y:2016:i:4:p:729-748

DOI: 10.1177/1354816616654245

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