Social Media: The New Mantra for Managing Reputation

Asha Kaul, Vidhi Chaudhri, Dilip Cherian, Karen Freberg, Smeeta Mishra, Rajeev Kumar, Jason Pridmore, Sun Young Lee, Namrata Rana, Utkarsh Majmudar, Craig E Carroll, Asha Kaul, Vidhi Chaudhri, Dilip Cherian, Karen Freberg, Smeeta Mishra, Rajeev Kumar, Jason Pridmore, Sun Young Lee, Namrata Rana, Utkarsh Majmudar, Craig E Carroll, Vidhi Chaudhri and Asha Kaul

Vikalpa: The Journal for Decision Makers, 2015, vol. 40, issue 4, 455-491

Keywords: Apology; Authenticity; Blurred Boundaries; Corporate Communication; Corporate Reputation; Corporate Social; Responsibility (CSR); Crisis Communication; Crisis Messaging; CSR Reputation; Digital; Employee Relations; Hoax; Leadership; Organizational Values; Public Relations; Reputational Messages; Social Media; Social Media Monitoring; Social Networks; Stakeholder Engagement; Transparency; Trust; Workplace Surveillance (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:sae:vikjou:v:40:y:2015:i:4:p:455-491

DOI: 10.1177/0256090915618029

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