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1997 - 2025

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Volume 22, issue 4, 2018

The Effect of Perception of Complaint Management System on Purchase Intention: The Mediating Role of Cognitive Dissonance pp. 347-355

S.K. Chadha, Purva Kansal and Suriti Goel

Facebook Adoption in Indian Banks: An Empirical Investigation pp. 356-364

Onkar Shivraj Swami, B. Nethaji and Jyoti Prakash Sharma

Cointegration and Causality among Dollar, Oil, Gold and Sensex across Global Financial Crisis pp. 365-376

Narinder Pal Singh and Sugandha Sharma

Dimensions of Product Brand Personality pp. 377-386

Jijo George and Victor Anandkumar

A Study on Role of Moderating Variables in Influencing Employees’ Acceptance of Information Technology pp. 387-394

Payal Dutta and Ashima Sharma Borah

Corporate Risk Management, Firms’ Characteristics and Capital Structure: Evidence from Bombay Stock Exchange (BSE) Sensex Companies pp. 395-404

Himanshu Joshi

Impact of Selected Macroeconomic Determinants on Economic Growth in India: An Empirical Study pp. 405-415

Rajesh Sharma, Pradeep Kautish and D. Suresh Kumar

Evaluation of Factors Influencing Exclusive Brand Store Choice: An Investigation in the Indian Retail Sector pp. 416-424

Arif Hasan

Customer Service Failure at Airways (India) Limited (A) pp. 425-434

Jaydeep Mukherjee

Case Analysis I: Customer Service Failure at Airways (India) Ltd pp. 435-437

Jeevan J. Arakal

Case Analysis II: Customer Service Failure at Airways (India) Ltd pp. 438-440

Anirban Basu

Case Analysis III: Customer Service Failure at Airways (India) Ltd pp. 441-444

Priyanka Joshi

Book Review: Cristina B. Gibson and Susan G. Cohen, Virtual Teams That Work: Creating Conditions for Virtual Team Effectiveness pp. 445-446

Shalini Krishnan

Book Review: Tian Tao, David De Cremer and Wu Chunbo, Huawei: Leadership, Culture and Connectivity pp. 446-447

Parag Rastogi

Book Review: M. Darmell and K. Rampal, Connected or Disconnected: The Art of Operating in a Connected World pp. 447-448

Ira Acharya

Volume 22, issue 3, 2018

Discovering the Motives to Browse Internet among MBA Students: An Interpretivist Investigation pp. 243-252

Usman Naeem and Muhammad Kashif

Moderating Role of Job Autonomy and Supervisor Support in Trait Emotional Intelligence and Employee Creativity Relationship pp. 253-263

Md. Hassan Jafri

Impact of Social Media Marketing on Brand Experience: A Study of Select Apparel Brands on Facebook pp. 264-275

Faseeh Amin Beig and Mohammad Furqan Khan

Importance-performance Analysis to Identify Effective Learning Approaches for Sustainability in an Indian Business School pp. 276-283

Neeraj Singhal, Himani Gupta and Garima Mittal

Impact of Structural Empowerment on Organizational Commitment: The Mediating Role of Women’s Psychological Empowerment pp. 284-294

Arun Aggarwal, Ran Singh Dhaliwal and Kamrunnisha Nobi

Prioritizing Critical Success Factors for Sustainable Service Quality Management by Logistics Service Providers pp. 295-305

Anchal Gupta, Rajesh Kumar Singh and Pradeep Kumar Suri

A Study of Consumer Behaviour towards Genetically Modified Foods and the Moderating Effects of Health Consciousness pp. 306-315

Neha Singhal

Does Legal Status Affect Performance of Microfinance Institutions?: Empirical Evidence from India pp. 316-328

Biswajit Ghose, S. Joplinshisha Paliar and Liha Mena

Closed Tea Estates: A Case Study of the Dooars Region of West Bengal, India pp. 329-334

Nirmal Chandra Roy and Debasish Biswas

Case Analysis I: Closed Tea Estates— A Case Study of the Dooars Region of West Bengal, India pp. 335-336

Shuvendu Dey

Case Analysis II: Closed Tea Estates— A Case Study of the Dooars Region of West Bengal, India pp. 337-338

Kartick Chandra Paul

Case Analysis III: Closed Tea Estates— A Case Study of the Dooars Region of West Bengal, India pp. 339-341

Dipankar Rudra

Book Review: Daniel Burrus, The Anticipatory Organisation pp. 342-342

Ashok Kumar

Book Review: Kaushik Basu, An Economist in the Real World: The Art of Policy Making in India pp. 343-343

Leena Kaushal

Book Review: Ram Charan and Geri Willigan, The High-Potential Leader: How to Grow Fast, Take on New Responsibilities and Make an Impact pp. 343-346

Lalatendu Kesari Jena and Pritish Behera

Volume 22, issue 2, 2018

Determinants of Competitiveness of Garment Industry in Ethiopia—An Empirical Study pp. 121-134

Fitsum Hagos, Ajit Pal Singh and Rajwinder Singh

Changing Nature of the Value Premium in the Indian Stock Market pp. 135-143

Harshita, Shveta Singh and Surendra S. Yadav

Structured Equation Modelling on Consumer Purchase Behaviour of Passenger Cars pp. 144-152

Balakrishnan Menon

Test of Five-factor Asset Pricing Model in India pp. 153-162

A. Balakrishnan, Moinak Maiti and Pradiptarathi Panda

Service, People and Customer Orientation: A Capability View to CRM and Sustainable Competitive Advantage pp. 163-173

Suhail Ahmad Bhat and Mushtaq Ahmad Darzi

Index of Psychological Well-being at Work—Validation of Tool in the Indian Organizational Context pp. 174-184

Gargi Sandilya and Ghazi Shahnawaz

Evaluating Consumers’ Adoption of Mobile Technology for Grocery Shopping: An Application of Technology Acceptance Model pp. 185-198

Anuja Shukla and Shiv Kumar Sharma

Employer Branding in the Indian Armed Forces Context: A Comparative Study of Potential Defence Applicants and Defence Employees pp. 199-210

Rajwinder Kaur and Sameer S. Pingle

Systematic Review on Financial Performance of Mergers and Acquisitions in India pp. 211-221

Arpita Mehrotra and Arunaditya Sahay

Challenges MNCs Face in Emerging Markets: The Nestlé Experience pp. 222-231

V.S. Pai

Case Analysis I: Challenges MNCs Face in Emerging Markets: The Nestlé Experience pp. 232-234

Thomason Rajan

Case Analysis II: Challenges MNCs Face in Emerging Markets: The Nestlé Experience pp. 235-236

Suresh Garimella

Case Analysis III: Challenges MNCs Face in Emerging Markets: The Nestlé Experience pp. 237-238

Ramesh Raman

Book review: Gautam Mahajan, Value Creation: The Definitive Guide for Business Leaders pp. 239-240

Shiv Shankar Tripathi

Book review: Meb Fraser, The Best Investment Writing: Selected Writing from Leading Investors and Authors pp. 240-241

Jyoti Nair

Book review: Tracy L. Tuten and Michael R. Solomon, Social Media Marketing pp. 241-242

Kirti Sharma and Praval Kumar

Volume 22, issue 1, 2018

Modeling the Elements and Effects of 
Global Viral Advertising Content: 
A Cross-cultural Framework pp. 1-10

Rishi Raj Sharma and Balpreet Kaur

Does Size, Value and Seasonal Effects Still Persist in Indian Equity Markets? pp. 11-21

Neharika Sobti

Do Demerger Announcements Impact Shareholders Wealth? An Empirical Analysis Using Event Study pp. 22-31

P. A. Padmanabhan

Impact of Store and Product Attributes on Purchase Intentions: An Analytical Study of Apparel Shoppers in Indian Organized Retail Stores pp. 32-49

Arif Hasan

Financial Distress and Stock Market Failures: Lessons from Indian Realty Sector pp. 50-60

T.G. Saji

Using New Case Studies for Evaluation of Marketing Student’s Academic Performance pp. 61-67

Jaydeep Mukherjee

Influence of Cultural Factors on Impulse Buying Tendency: A Study of Indian Consumers pp. 68-77

Saiyed Wajid Ali and Swati Sudan

Gen Y Attributes—Antecedents to Teaching Pedagogy pp. 78-87

Poornima Gupta and Preeti Goyal

Does Size Matter for IPO Survival? Empirical Evidence from India pp. 88-104

Garima Baluja

Conflicts in a Closely Held Family Business: Durga and Company pp. 105-110

Manoj Joshi, Shailja Dixit, Amit K. Sinha and Balvinder Shukla

Case Analysis I: Conflicts in a Closely Held Family Business—Durga and Company pp. 111-111

Mita Dixit

Case Analysis II: Conflicts in a Closely Held Family Business—Durga and Company pp. 112-113

Vinay Sharma

Case Analysis III: Conflicts in a Closely Held Family Business—Durga and Company pp. 114-115

Meenakshi Gandhi

Book Review: A. Campbell, M. Gutierrez and M. Lancelott, Operating Model Canvas pp. 116-117

Fernando Almeida

Book Review: Bharat Wakhlu and Savita Bhan Wakhlu, Navigating the Maze: Simple, Smarter Strategies to Fast-track Success pp. 116-116

Rajesh K. Pillania

Book Review: Samuel B. Griffith, The Art of War ~ Sun Tzu pp. 117-119

Vinod Dumblekar