Review Essay

Anita Goyal

Vision, 2005, vol. 9, issue 3, 65-70

Abstract: Roy Stephenson, Marketing Planning for Financial Services , Gower, 2005, xi+183pp, £75, hard

Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:sae:vision:v:9:y:2005:i:3:p:65-70

DOI: 10.1177/097226290500900306

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