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Cooperation in Virtual Worlds

Marina Fiedler

Schmalenbach Business Review (sbr), 2009, vol. 61, issue 2, 173-194

Abstract: This article reports the results of a controlled lab experiment that studies the effects of strategically irrelevant “cheap talk” via 3D world audio communication and 2D text messaging. I also analyze the effects of technical information richness, experience with a communication medium, social distance and collective orientation on cooperation. The findings indicate that persons in a situational setting that allows them to hope that the partner will respond in a cooperative manner show a higher degree of cooperation when engaging in cheap-talk computer-mediated-communication. The results show also that low social distance, collective orientation and experience with a medium is favorable for demonstrating trust, trustworthiness and cooperation.

Keywords: 3D Virtual Worlds; Avatars; Cheap talk; CMC; Communication; Cooperation; Instant Messaging; Trust; Trustworthiness (search for similar items in EconPapers)
JEL-codes: C91 C99 D63 (search for similar items in EconPapers)
Date: 2009
References: Add references at CitEc
Citations: View citations in EconPapers (11)

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