COMPETITIVENESS OF ROMANIAN TOURISM IN THE AGE OF GLOBALIZATION

Stefanita Susu () and Mihaela Bîrsan ()
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Stefanita Susu: “Stefan cel Mare” University of Suceava, Romania
Mihaela Bîrsan: “Stefan cel Mare” University of Suceava, Romania

The Annals of the "Stefan cel Mare" University of Suceava. Fascicle of The Faculty of Economics and Public Administration, 2009, vol. 9, issue 1(9), 71-80

Abstract: Competitiveness issue is more present than ever, and must be approached at micro and macro -economic level, as at present, unfortunately, there is a lack of competitiveness of the Romanian products/ services in the internal and external market and consequently of the national economy. Competitiveness suggests certainty, efficiency, quality, high productivity, adaptability, success, modern management, superior products, low costs. A company’s competitive force resides in competitive advantages and distinctive capacities that it possesses in relation with other competitive companies. To consider a company as competitive it is necessary to accomplish a compelling analysis of that company and of its activity background.

Keywords: competitiveness; romanian tourism; globalization; international standards; lasting development. (search for similar items in EconPapers)
Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:scm:ausvfe:v:9:y:2009:i:1(9):p:71-80

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