 ONLINE VISIBILITY OF THE TOURISTIC SUPPLY IN SUCEAVA COUNTYPavel Stanciu () and
Mihai Costea
Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism, 2012, vol. 14, issue 14, 46-52 Abstract: Due to the fact that the Internet is now a media zone that tends to monopolize the entire tourist advertising, a careful analysis is required to determine its impact on the marketing activity of the tourist accommodation structures in Bucovina. The major objective of the study aims to highlight the stage development of the touristic accommodation structures in Suceava County through the online visibility filter and, implicitly, their familiarisation with the specific techniques, strategies and marketing methods of the virtual environment. Keywords: Accommodation structures in Bucovina; Website; Social Media Marketing; Facebook; SEO (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:scm:rdtusv:v:14:y:2012:i:14:p:46-52 Access Statistics for this article Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism is currently edited by Editura Universitatii Stefan cel Mare din Suceava More articles in Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism from "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department. Contact information at EDIRC. |
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