Business social responsibility in Ukraine: the marketing aspect

Firsova S.

Bulletin of Taras Shevchenko National University of Kyiv. Economics. Вісник Киiвського нацiонального унiверситету iм. Тараса Шевченка. Серiя: Економiка, 2010, issue 121-122, 73-76

Abstract: The article deals with problems of researching the category "social business responsibility", ways of its realization and marketing means of implementation and support of socially responsible initiatives in Ukrainian companies.

Date: 2010
References: Add references at CitEc
Citations:

Downloads: (external link)
http://cyberleninka.ru/article/n/business-social-r ... the-marketing-aspect

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:scn:013723:14912220

Access Statistics for this article

More articles in Bulletin of Taras Shevchenko National University of Kyiv. Economics. Вісник Киiвського нацiонального унiверситету iм. Тараса Шевченка. Серiя: Економiка from CyberLeninka, Издательско-полиграфический центр «Киевский университет»
Bibliographic data for series maintained by CyberLeninka ().