Images of Entrepreneurs – Research Results

Michal Chmielecki () and £ukasz Sulkowski
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Michal Chmielecki: University of Social Sciences
£ukasz Sulkowski: University of Social Sciences

Problemy Zarzadzania, 2017, vol. 15, issue 65, 151-163

Abstract: This paper starts with an introduction to and exploration of entrepreneurship. It further explains the theoretical basis of metaphors used in understanding entrepreneurship with entrepreneurs as the phenomena. This paper takes a new approach to examining the definitions of entrepreneurs, distinguishing between entrepreneurs and non-entrepreneurs. This research gives us insight into understanding the phenomena of entrepreneurship, through the lens of images of entrepreneurs that exist among both entrepreneurs and non-entrepreneurs. An exploratory analysis of entrepreneurial metaphors and concepts is conducted to achieve this goal. In a qualitative analysis of entrepreneurial concepts, respondents defined the word ‘entrepreneur’ with suggested conceptual equivalents. In an analysis of metaphors, respondents explained why they see entrepreneurs through such lenses. The sample consisted of 124 respondents.

Keywords: metaphors; entrepreneurship; metaphors of entrepreneurs; images of entrepreneurs (search for similar items in EconPapers)
JEL-codes: L26 (search for similar items in EconPapers)
Date: 2017
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Persistent link: https://EconPapers.repec.org/RePEc:sgm:pzwzuw:v:15:i:65:y:2017:p:151-163

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