MANAGEMENT THE MOST VALUABLE INTANGIBLE ASSET

Dragos Mihai Ipate and Iuliana Parvu

Journal of Academic Research in Economics, 2011, vol. 3, issue 3 (November), 300-308

Abstract: The importance of the intangible assets for the whole economic system is nowadays unanimously accepted and acknowledged. Between them, various authors consider that the management becomes the most important of the intangibles, and the framing of an measurement system (indexes and methodology) of the effects determined by the way in which the organizations are administered is a real challenge. This study proposes a mathematic model of quantification of the surplus value brought by the management into a company, thus becoming the main cause of the organizational success or failure. The method was applied to a company quoted on the Bucharest Stock Market, and the authors believe that is has real chances to be applied for any type of business.

Keywords: intangible assets; management of the company s value; optimization; evaluation. (search for similar items in EconPapers)
JEL-codes: M21 (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:shc:jaresh:v:3:y:2011:i:3:p:300-308

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