The impact the company value management has upon the company competitiveness level

I. Kosorukova

Journal of Modern Competition, 2007, issue 2, 81-92

Abstract: During the last decade such factors as the company capitalization and the company market value growth have been making an increasingly high contribution to the company competitive position change. Not very long ago it was necessary to make quality product in large quantities, have access to the financial resources and be able to use the resources of the administrative authorities in order to be a leader. Now the answer to the question «what are your capitalization figures-» is one of the leading factors influencing the outcome of the negotiations on partnership, strategic alliance formation, or investment attraction chances. If you do not start managing your company value now, tomorrow might turn out to be late as there will be no business to manage. The special importance factor is the quality of the company management. It is the quality that is the prerequisite for the business success in today's competitive environment.

Date: 2007
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