Instrumental fuzzy sets based adaptation of porter’s five competitive forces model

N. Garashchenko () and O. Kotsyuba ()

Journal of Modern Competition, 2013, issue 4, 38-55

Abstract: The article presents the results of instrumental fuzzy sets based adaptation of Porter’s five competitive forces model. The content and parameters of the model were analyzed, mechanism of aggregation of factors evaluated by experts was described and alternative methods of competitive forces estimation marks recognition were explored. The application of proposed model adaptation is included.

Keywords: Porter's Five Forces Model; competitive forces; factors of competition; industry; strategy; fuzzy set; linguistic variable (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:snr:mdrcmp:y:2013:i:4:p:38-55

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