Development of competitive strategies

Yu. Rubin ()

Journal of Modern Competition, 2014, issue 6, 102-123

Abstract: The article describes the mechanisms of determining the company’s strategic goals of participation in the competition. The author describes the processes of identifying the firm’s strategic areas of business and competition, of detection of strategic competitive conditions, of definition and classification of company`s strategic environment, of development of a strategic competitive disposition.The author reveals the content of the strategic management of competitive action, describes the stages of planning strategically significant competitive actions, competitive results and competitive potential.The article also reveals the content of processes of planning of strategic competitive fields.The author describes the possibility of combining different competitive strategies. The article considers the process of incentives, organizing and application controlling of competitive strategies.

Keywords: competitive strategy; strategic management of competitive action; strategic area of business; strategic core business; strategic competitive environment; competitive disposition (search for similar items in EconPapers)
Date: 2014
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