 An analysis of maritime ro-ro freight transport service attributes through adaptive stated preference: an application to a sample of freight forwardersAngela Bergantino and Simona Bolis European Transport \ Trasporti Europei, 2004, issue 25-26, 33-51 Abstract: In this paper we present preliminary evidence from a pilot study carried out with the primary objective of testing the validity of adaptive conjoint data collecting methods in analysing operators’ preferences when redirecting current on-land transport services to a hypothetical maritime ro-ro service alternative. The analysis has focussed on a sample of freight forwarders. Through a combination of Revealed Preferences and Adaptive Stated Preference Experiments we have constructed a database of their preferences toward the maritime ro-ro alternative using a set of transport service attributes: price, reliability, frequency, transit time, etc. We have estimated the relevant parameters through a Tobit model and have been able to calculate relative trade-off values among the significant attributes. The resulting ranking highlights the relative importance of reliability and frequency in the decision to switch to maritime services. Keywords: Adaptive Stated Preferences; Conjoint analysis; Ro-ro maritime service; Freight transport; Freight forwarders (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:sot:journl:y:2004:i:25-26:p:33-51 Access Statistics for this article European Transport \ Trasporti Europei is currently edited by Romeo Danielis More articles in European Transport \ Trasporti Europei from ISTIEE, Institute for the Study of Transport within the European Economic Integration |
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