AMS Review
2011 - 2024
Current editor(s): Manjit S. Yadav From: Springer Academy of Marketing Science Bibliographic data for series maintained by Sonal Shukla (sonal.shukla@springer.com) and Springer Nature Abstracting and Indexing (indexing@springernature.com). Access Statistics for this journal.
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Volume 14, issue 3, 2024
- Conceptual-only papers: Learning from the masters pp. 169-173

- Liliana Bove
- How to craft a compelling storyline for a conceptual paper pp. 174-181

- Kaisa Koskela-Huotari
- A commentary on transformative consumer research: Musings on its genesis, evolution, and opportunity for scientific specialization pp. 182-193

- Martin Mende and David Glen Mick
- Sensing physical properties for subjective meanings: Putting Emergent Consumer Perceived Value (ECPV) into the marketers’ toolbox pp. 194-219

- Laura J. Forsman and Harri Luomala
- The role of possessions for the extended self of sustainability- concerned anti-consumers pp. 220-238

- Sophia Elizabeth Vlieger de Oliveira, Catalina Wache and Sascha Raithel
- Self-disclosure of content creators: A systematic review and holistic framework pp. 239-257

- Fan Wang and Brad D. Carlson
- AI for marketing: Enabler? Engager? Ersatz? pp. 258-277

- Sreedhar Madhavaram and Radha Appan
- The past, present, and future of social media marketing ethics pp. 278-296

- Anna Granstedt
- The gestalt of customer centricity pp. 297-297

- Bernie Jaworski
- The pursuit of customer centricity pp. 298-307

- Joel E. Urbany and Marta Dapena-Baron
- The gestalt of customer centricity: Forces of resistance and research priorities pp. 308-329

- Joel E. Urbany and Marta Dapena-Baron
Volume 14, issue 1, 2024
- Elevating conceptual research: Insights, approaches, and support pp. 1-6

- Kristina Heinonen and Tom Gruen
- Beacons to conceptual impact pp. 7-11

- Bård Tronvoll and Kirk Plangger
- Freedom from interference: Decisional privacy as a dimension of consumer privacy online pp. 12-36

- Lena V. Bjørlo
- Stop me if you’ve heard this one before: Identity-based consumer responses to music in marketing contexts pp. 37-52

- Zoë Godfrey and Daniel Korschun
- A theoretical framework to guide AI ethical decision making pp. 53-67

- O. C. Ferrell, Dana E. Harrison, Linda K. Ferrell, Haya Ajjan and Bryan W. Hochstein
- Market research ethics: New practices but no new ideas pp. 68-82

- Robert Cluley and William Green
- Conceptualizing customer experience in multi-actor platforms pp. 83-103

- Dhrithi Mahadevan and G. Shainesh
- Consumer proactive empowerment: A systematic review and taxonomy development pp. 104-121

- Swapan Deep Arora
- Incumbent inertia, innovativeness, and performance (dis)advantages: A demand-side learning perspective pp. 122-142

- Jonathan D. Bohlmann, Michael A. Stanko and Jelena Spanjol
- The customer-centered transformational journey pp. 143-143

- Bernard Jaworski
- Beyond the snafu: Research directions in customer experience-led business transformation pp. 144-157

- Arne De Keyser and Yves Van Vaerenbergh
- Transforming customer experience: A story of ambition, values, beliefs, and digital capabilities pp. 158-167

- Seán Meehan
Volume 13, issue 3, 2023
- Conceptual reconciliation for clarity and impact pp. 169-172

- Stephen L. Vargo
- Market system dynamics (MSD): A process-oriented review of the literature pp. 173-195

- Giuseppe Pedeliento, Federico Mangiò, Gabriele Murtas and Daniela Andreini
- A rhizomatic reflection on market systems dynamics research pp. 196-199

- Eileen Fischer and Markus Giesler
- Value co-destruction: Problems and solutions pp. 200-210

- Matthew Alexander and Niklas Vallström
- User circularity practices: Adopting a user stewardship perspective for a circular economy pp. 211-231

- Jodie Conduit, Ingo Oswald Karpen and Taylor Willmott
- Contours of the marketing literature: Text, context, point-of-view, research horizons, interpretation, and influence in marketing pp. 232-249

- Terry Clark, Thomas Martin Key and Carol Azab
- A practice theoretic perspective on influence pp. 250-261

- Gulay Taltekin Guzel
- Who is responsible for well-being? Exploring responsibilization in transformative service research pp. 262-276

- Hannu Tikkanen, Linda Alkire, Sertan Kabadayi and Linh Hoang Vu
- Marketing perspectives on CSR initiatives: Conceptual foundations and an agenda for future research pp. 277-296

- Kendall Park, Steve Hoeffler and Kevin Lane Keller
- A resource-based perspective on customer engagement behaviors: A typology, conceptual framework, and research avenues pp. 297-319

- Xianfang Zeng, James Agarwal and Mehdi Mourali
- The management of marketing talent pp. 320-326

- Bernard J. Jaworski
- Talent management in marketing: A framework and agenda for future research pp. 327-349

- Stacey L. Malek, Georgia Kirilova and Shikhar Sarin
Volume 13, issue 1, 2023
- Lessons from the 2023 doctoral competition for conceptual articles: Identifying, nurturing, and publishing pp. 1-4

- Liliana L. Bove and Thomas W. Gruen
- Replies to comments on “Toward social responsibility,” also incorporating a focus on ESG pp. 5-11

- John F. Gaski
- Persuasion knowledge framework: Toward a comprehensive model of consumers’ persuasion knowledge pp. 12-33

- Vahid Rahmani
- A theory of predictive sales analytics adoption pp. 34-54

- Johannes Habel, Sascha Alavi and Nicolas Heinitz
- The role of identity in digital consumer behavior: A conceptual model and research propositions based on gender pp. 55-70

- Natalia Rogova and Shashi Matta
- Market orientation (once again): Challenges and a suggested solution pp. 71-91

- Aksel I. Rokkan
- Older consumers and technology: A critical systematic literature review pp. 92-121

- Paolo Franco
- Why so toxic? A framework for exploring customer toxicity pp. 122-143

- Barbara Duffek, Andreas B. Eisingerich and Omar Merlo
- Metaverse—will it change the world or be a whole new world in and of itself? pp. 144-150

- David J Reibstein and Raghu Iyengar
- Marketing on the metaverse: Research opportunities and challenges pp. 151-166

- Shuya Lu and Ofer Mintz
- Correction to: Marketing as an emergent discipline: Commentary on Shelby Hunt’s final contribution to our field pp. 167-167

- Terry Clark, Thomas Martin Key and Carol Azab
Volume 12, issue 3, 2022
- Fostering scholarly discussion in marketing pp. 137-138

- Stephen L. Vargo
- The marketing discipline’s troubled trajectory: The manifesto conversation, candidates for central focus, and prognosis for renewal pp. 139-156

- Shelby D. Hunt, Sreedhar Madhavaram and Hunter N. Hatfield
- Marketing as an emergent discipline: Commentary on Shelby Hunt’s final contribution to our field pp. 157-161

- Terry Clark, Thomas Martin Key and Carol Azab
- Folds in historical time and possible worlds for the marketing discipline: A commentary pp. 162-167

- Linda L. Price
- Developing and renewing marketing as a scientific discipline through reflexive cocreation pp. 168-173

- Anu Helkkula and Eric Arnould
- Resurrecting marketing: Focus on the phenomena! pp. 174-176

- Suvi Nenonen
- A general theory of marketing: Conceivable, elusive, or illusive pp. 177-183

- Rajan Varadarajan
- Challenging the troubled status of the marketing discipline pp. 184-187

- Anders Gustafsson and Tohid Ghanbarpour
- Continuing the manifesto conversation: Toward building a renewal capability for the marketing discipline pp. 188-195

- Sreedhar Madhavaram and Hunter N. Hatfield
- ‘Pressure creates diamonds’/‘fire refines gold’: Conceptualizing coping capital pp. 196-215

- Vikram Kapoor and Russell Belk
- Cleansing the doors of perception: Perceptual inaccuracy in marketing relationships pp. 216-237

- Zeynep Müge Güzel and Aysegul Ozsomer
- Robots in retail: Rolling out the Whiz pp. 238-244

- Aric Rindfleisch, Nobuyuki Fukawa and Naoto Onzo
- How robots will affect the future of retailing pp. 245-252

- Abhijit Guha and Dhruv Grewal
- Correction to: Marketing’s new myopia: Expanding the social responsibilities of marketing managers pp. 253-253

- J. Joseph Cronin
Volume 12, issue 1, 2022
- Perspectives on socially responsible marketing: the chasm widens pp. 1-6

- O. C. Ferrell
- Toward social responsibility, not the social responsibility semblance: marketing does not need a conscience pp. 7-24

- John F. Gaski
- A critique of corporate social responsibility in light of classical economics pp. 25-29

- Saurabh Ahluwalia
- Marketing’s new myopia: Expanding the social responsibilities of marketing managers pp. 30-37

- J. Joseph Cronin
- Why should marketers be forced to ignore their moral awareness? A reply to Gaski pp. 38-43

- Geert Demuijnck and Patrick E. Murphy
- Marketing as problem solver: in defense of social responsibility pp. 44-51

- Kelly D. Martin and Stasha Burpee
- Community based brand equity as brand culture: advancing brand equity conceptualization for a connected world pp. 52-70

- Keyoor Purani and Krishnan Jeesha
- A renewable resource model of health decision-making: insights to improve health marketing pp. 71-84

- Sarah Lord Ferguson and Pierre Berthon
- Cocreating transformative value propositions with customers experiencing vulnerability during humanitarian crises pp. 85-101

- Andrew S. Gallan and Anu Helkkula
- Update the Theory + Practice section pp. 102-104

- Bernard Jaworski
- An exploration of how boards of directors impact chief marketing officer performance: Insights from the field pp. 105-115

- Kimberly A. Whitler
- The impact of boards of directors on chief marketing officer performance: Framing and research agenda pp. 116-136

- Kimberly A. Whitler, Ben Lee and Sarah Young
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