Emerging online educational models and the transformation of traditional universities

Bhavik K. Pathak ()
Additional contact information
Bhavik K. Pathak: Indiana University South Bend

Electronic Markets, 2016, vol. 26, issue 4, No 2, 315-321

Abstract: Abstract The information and communications technology (ICT) led revolution in the last two decades has transformed a large number of traditional businesses. The impact has been more significant in industries dominated by information goods such as music, software, and newspapers. Higher education sector is information-centric and its digitization is inevitable. The new generation of the Internet-based educational business models have emerged and they have already started evolving to make electronic learning (eLeraning) as effective and efficient as electronic commerce (eCommerce) has become in retailing. Drawing on information goods theory in economics, online retailers and marketplaces literature in information systems, and contemporary research on eLearning, this paper classifies and analyses the emerging educational business models into online education marketplaces (OEM), online education providers (OEP), and online education services (OES) and also provides a roadmap for the transformation of traditional universities.

Keywords: Online educational models; Information goods; eLearning; eCommerce; Future of higher education (search for similar items in EconPapers)
JEL-codes: L86 (search for similar items in EconPapers)
Date: 2016
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (6)

Downloads: (external link)
http://link.springer.com/10.1007/s12525-016-0223-4 Abstract (text/html)
Access to the full text of the articles in this series is restricted.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:elmark:v:26:y:2016:i:4:d:10.1007_s12525-016-0223-4

Ordering information: This journal article can be ordered from
http://www.springer. ... ystems/journal/12525

DOI: 10.1007/s12525-016-0223-4

Access Statistics for this article

Electronic Markets is currently edited by Rainer Alt and Hans-Dieter Zimmermann

More articles in Electronic Markets from Springer, IIM University of St. Gallen
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().