Automated identification of different lead users regarding the innovation process

Isabel Schmid (), Janik Wörner () and Susanne Leist ()
Additional contact information
Isabel Schmid: University of Regensburg
Janik Wörner: University of Regensburg
Susanne Leist: University of Regensburg

Electronic Markets, 2022, vol. 32, issue 2, No 30, 945-970

Abstract: Abstract Lead users are often established in an organizational innovation process to attenuate the difficulties a company faces, such as high costs or the obscurity of customers’ needs. But to benefit from these lead users a major challenge is to characterize and identify them especially in the fast-moving world of social media. Therefore, we aim to design a tool to identify lead users automatically for the two innovation phases (“Idea generation” and “Development”) by combining different approaches such as social network analysis, topic modeling and sentiment analysis. Thus, we consulted the design science approach and applied our artifact to 11,481 contributions of an online digital platform. The technical realization of the six different characteristics and their respective weighting according to the different phases of the innovation process resulted in different lead users and showed the necessity of distinguishing between them. Our results were evaluated and confirmed by the identified lead users and an expert. Hence, our investigation contributes to both practice and theory (kernel theories and design theory) alike.

Keywords: Lead user; Innovation process; Digital platforms (search for similar items in EconPapers)
Date: 2022
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
http://link.springer.com/10.1007/s12525-022-00568-6 Abstract (text/html)
Access to the full text of the articles in this series is restricted.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:elmark:v:32:y:2022:i:2:d:10.1007_s12525-022-00568-6

Ordering information: This journal article can be ordered from
http://www.springer. ... ystems/journal/12525

DOI: 10.1007/s12525-022-00568-6

Access Statistics for this article

Electronic Markets is currently edited by Rainer Alt and Hans-Dieter Zimmermann

More articles in Electronic Markets from Springer, IIM University of St. Gallen
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().