Longitudinal changes and determinants of parental willingness to pay for the prevention of childhood overweight and obesity

Romy Lauer (), Meike Traub (), Sylvia Hansen (), Reinhold Kilian (), Jürgen Michael Steinacker () and Dorothea Kesztyüs ()
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Romy Lauer: Ulm University Medical Center
Meike Traub: Ulm University Medical Center
Sylvia Hansen: Unversity of Cologne
Reinhold Kilian: Ulm University Medical Center
Jürgen Michael Steinacker: Ulm University Medical Center
Dorothea Kesztyüs: Ulm University Medical Center

Health Economics Review, 2020, vol. 10, issue 1, 1-10

Abstract: Abstract Background Willingness to Pay (WTP) is an alternative to measure quality-adjusted life years for cost-effectiveness analyses. The aim was to evaluate longitudinal changes and determinants of parental WTP for the prevention of childhood overweight and obesity. Methods Longitudinal data from post- (T2) and follow-up (T3) measurements of a school-based health promotion program in Germany. Parental questionnaires included general WTP and the corresponding amount to reduce incidental childhood overweight and obesity by half. Longitudinal differences were examined with the McNemar test for general WTP and the Wilcoxon signed-rank test for the amount of WTP. Regression analyses were conducted to detect determinants. Results General parental WTP significantly decreased from 48.9% to 35.8% (p

Keywords: Willingness to pay; Health economics; Childhood obesity; Intervention; Health promotion and prevention; Public health (search for similar items in EconPapers)
Date: 2020
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DOI: 10.1186/s13561-020-00266-z

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