Impact of Enterprise Flexibility on Firm’s Competitiveness: An Empirical Study of Select Pharmaceutical Firms in India

Mohammad Asim (), Saboohi Nasim () and Zeba Naz ()
Additional contact information
Mohammad Asim: Aligarh Muslim University, Kishanganj Centre
Saboohi Nasim: Aligarh Muslim University
Zeba Naz: Aligarh Muslim University, Kishanganj Centre

International Journal of Global Business and Competitiveness, 2023, vol. 18, issue 1, No 4, 35-42

Abstract: Abstract Progressive firms strive to incorporate flexibility into their processes to survive and achieve competitiveness in a complex uncertain business environment. The complexity faced by organizations dealing with rapid change prompted us to investigate the inter-relationship between flexibility and competitiveness. The domain of pharmaceutical industry is undoubtedly the most demanding one owing to rapid change and intense R&D requirements. This study deals with projecting the significance of enterprise flexibility on firm competitiveness at macro and micro levels using the statistical tool—Multiple Regression—on data collected in the form of a structured questionnaire from 324 higher-level managers from pharmaceutical firms in India. Seven hypotheses were proposed and tested against one dependent variable. According to regression analysis, enterprise flexibility was found to be a strong predictor of competitiveness. The study also demonstrates that 'enterprise flexibility' significantly impacts firm competitiveness not only at the macro level but also at the micro level. The findings are expected to fill a knowledge gap among top executives as only a few researchers have investigated the relationship between enterprise flexibility and competitiveness, thus allowing a more effective strategy formulation.

Keywords: Firm competitiveness; Enterprise flexibility; Multiple regression; Pharmaceutical industry (search for similar items in EconPapers)
JEL-codes: M10 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
http://link.springer.com/10.1007/s42943-023-00079-x Abstract (text/html)
Access to the full text of the articles in this series is restricted.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:ijogbc:v:18:y:2023:i:1:d:10.1007_s42943-023-00079-x

Ordering information: This journal article can be ordered from
https://www.springer ... gement/journal/42943

DOI: 10.1007/s42943-023-00079-x

Access Statistics for this article

International Journal of Global Business and Competitiveness is currently edited by Kirankumar S. Momaya and Sushil

More articles in International Journal of Global Business and Competitiveness from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().