Managing the diffusion of organizational learning behavior

Gary F. Templeton (), Mark B. Schmidt () and G. Stephen Taylor ()
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Gary F. Templeton: Mississippi State University
Mark B. Schmidt: St. Cloud State University
G. Stephen Taylor: Mississippi State University

Information Systems Frontiers, 2009, vol. 11, issue 2, No 9, 189-200

Abstract: Abstract This paper addresses the need for organizations to manage the transformation from traditional hierarchical models to ‘learning organizations.’ We propose a five-stage methodology useful in the diffusion of behaviors associated with organizational learning (OL) theory. The stages of OL diffusion are (1) agenda-setting, (2) matching, (3) restructuring, (4) clarifying, and (5) routinizing. Each stage involves both managerial (structural) or member (cultural) influences on organizational memory (OM). Salient definitions are provided and the OM aspects and deliverables associated with each OL diffusion stage are discussed. This research provides a theoretically-driven approach to help change agents diffuse and realize the potential of OL behavior in the firm.

Keywords: Organizational learning; Organizational memory; Innovation; Diffusion; Technology (search for similar items in EconPapers)
Date: 2009
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Citations: View citations in EconPapers (1)

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DOI: 10.1007/s10796-008-9117-0

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