Mobile technology utilization for social development in developing countries: An ethnographic futures research study

Phillip Olla () and Jyoti Choudrie ()
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Phillip Olla: Madonna University
Jyoti Choudrie: Hertfordshire University

Information Systems Frontiers, 2014, vol. 16, issue 3, No 4, 369-382

Abstract: Abstract This exploratory paper aims to apply a qualitative, method known as Ethnographic Futures Research (EFR) to predict the future for mobile phones when used for social development in developing countries. The EFR approach was used in a participatory manner to provide scenarios of the future for mobile phone growth. By employing EFR there is an opportunity to consider different paradigms of mobile services creation deployment in developing environments where historically tele-center models are shown to be unsustainable. The implication of this research study is the provision of a novel way of determining diffusion strategies within regions displaying increasing mobile services adoption patterns. In terms of decision making, this research provides an alternative approach to considering scenarios using a qualitative approach, something amiss within decision support systems literature.

Keywords: Ethnographic futures research; Mobile utilisation; Social development; Participatory EFR; Futures research (search for similar items in EconPapers)
Date: 2014
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Citations: View citations in EconPapers (7)

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DOI: 10.1007/s10796-013-9477-y

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