Smart Mobility: Contradictions in Value Co-Creation

Thomas Schulz (), Heiko Gewald (), Markus Böhm () and Helmut Krcmar ()
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Thomas Schulz: Neu-Ulm University of Applied Sciences, Center for Research on Service Sciences (CROSS)
Heiko Gewald: Neu-Ulm University of Applied Sciences, Center for Research on Service Sciences (CROSS)
Markus Böhm: Technical University of Munich, Chair for Information Systems
Helmut Krcmar: Technical University of Munich, Chair for Information Systems

Information Systems Frontiers, 2023, vol. 25, issue 3, No 10, 1125-1145

Abstract: Abstract Technical progress is disrupting the mobility sector. New door-to-door (D2D) mobility integrators promise to offer smart mobility by packaging together different mobility services such as car-sharing and public transport. However, mobility providers up to now have rarely entered into value co-creation relationships. As a result, citizens are offered mobility that cannot be considered truly smart. Although value co-creation has been the subject of numerous studies taking the service-dominant logic perspective, this research has often lacked empirical evidence. To close this gap, we conceptualize value co-creation between mobility providers and a D2D mobility integrator by applying Activity Theory. Based on a qualitative study in the German mobility sector, we identify several inhibitors of value co-creation from the viewpoint of mobility providers. In addition, we show how these inhibitors serve as triggers for adaptations, ultimately leading to the formation of a value co-creation relationship.

Keywords: Activity theory; Service-dominant logic; Smart mobility; Value co-creation (search for similar items in EconPapers)
Date: 2023
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DOI: 10.1007/s10796-020-10055-y

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