Exploring the determinants of digital entrepreneurship using fuzzy cognitive maps

Maria J. M. Ladeira (), Fernando A. F. Ferreira (), Joao Ferreira, Wenchang Fang (), Pedro F. Falcão () and Álvaro A. Rosa ()
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Maria J. M. Ladeira: University Institute of Lisbon
Fernando A. F. Ferreira: University Institute of Lisbon
Wenchang Fang: National Taipei University
Pedro F. Falcão: University Institute of Lisbon
Álvaro A. Rosa: University Institute of Lisbon

International Entrepreneurship and Management Journal, 2019, vol. 15, issue 4, No 2, 1077-1101

Abstract: Abstract In an increasingly digital world, almost anything can now be done through a computer or smartphone. Digital entrepreneurship is capitalizing on this trend, which brings numerous advantages to firms and society at large. However, the determinants of digital entrepreneurship’s success are still unclear, as well as how they relate to each other. This study sought to develop a fuzzy cognitive map (FCM) to identify and analyze the determinants of digital entrepreneurship. Two group sessions were held with a panel of decision makers who deal with the digital entrepreneurship phenomenon every day. Based on their shared experience and knowledge, an FCM was developed and validated for this research context. Static and dynamic analyses facilitated a deeper understanding of the cause-and-effect relationships between the determinants of digital entrepreneurship, resulting in a well-informed framework that was validated by the panel members. This methodological procedure enabled an objective analysis of the dynamics behind digital entrepreneurship. The advantages and limitations of our constructivist framework are also discussed.

Keywords: Cause-and-effect relationships; Digital entrepreneurship; Entrepreneurship; Fuzzy cognitive map (FCM); Technology (search for similar items in EconPapers)
Date: 2019
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Citations: View citations in EconPapers (19)

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DOI: 10.1007/s11365-019-00574-9

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