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From Individual Consumption to Venture Development: the Role of Domain Passion in the Videogame Industry

Elena Casprini (), Tommaso Pucci, Gino Vitale and Lorenzo Zanni
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Elena Casprini: University of Siena
Tommaso Pucci: University of Siena
Gino Vitale: University of Siena
Lorenzo Zanni: University of Siena

Journal of the Knowledge Economy, 2020, vol. 11, issue 4, No 9, 1470-1488

Abstract: Abstract This paper explores how individual domain passion influences venture development. Albeit passion is one of the most debated concepts in psychology, entrepreneurship and marketing literatures, a framework describing how passion for consumption shapes the entrepreneurial process is still lacking. Based on an inductive qualitative approach, the paper addresses these issues via analysing an Italian and a Japanese videogame companies. The paper provides two important contributions to existing research. First, it shows that obsessive and harmonious passion influence venture growth strategies through what we call a ‘passion-fulfilling’ and a ‘passion-orchestrating’ venture development models. Second, it sheds light on the role of contextual factors in shaping passion. Theoretical and managerial implications are discussed.

Keywords: Obsessive passion; Harmonious passion; Venture development; Videogame (search for similar items in EconPapers)
Date: 2020
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DOI: 10.1007/s13132-019-00611-6

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