Women on a Corporate Board of Directors and Consumer Satisfaction

Dorota Korenkiewicz () and Wolfgang Maennig
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Dorota Korenkiewicz: The Boston Consulting Group GmbH

Journal of the Knowledge Economy, 2023, vol. 14, issue 4, No 14, 3904-3928

Abstract: Abstract Consumer satisfaction is a widespread measure of company success, and it shows positive interdependence with several key performance indicators of an enterprise. Although many researchers emphasize that women directors have a positive influence on the economic success of a firm, little research has focused on the impact that females on a board of directors have on customer satisfaction. This paper resumes previous insights on determinants of customer satisfaction and shows that a more balanced gender representation in corporate governance bodies can positively affect customer satisfaction with a company.

Keywords: Women directors; Female; Gender equality; Customer satisfaction; Employee performance (search for similar items in EconPapers)
JEL-codes: C13 C30 J16 L21 L25 (search for similar items in EconPapers)
Date: 2023
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DOI: 10.1007/s13132-022-01012-y

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