Concepts of ‘Personalization’ in Personalized Medicine: Implications for Economic Evaluation

Wolf Rogowski (rogowski@helmholtz-muenchen.de), Katherine Payne, Petra Schnell-Inderst, Andrea Manca, Ursula Rochau, Beate Jahn, Oguzhan Alagoz, Reiner Leidl and Uwe Siebert

PharmacoEconomics, 2015, vol. 33, issue 1, 49-59

Abstract: Ideally, economic evaluations should take account of both interpretations of PM and consider physiology and preferences. It is important for decision makers to be cognizant of the issues involved with the economic evaluation of PM to appropriately interpret the evidence and target future research funding. Copyright Springer International Publishing Switzerland 2015

Date: 2015
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DOI: 10.1007/s40273-014-0211-5

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