The nonlinear effect of green innovation on the corporate competitive advantage

Yu-Shan Chen () and Ke-Chiun Chang

Quality & Quantity: International Journal of Methodology, 2013, vol. 47, issue 1, 286 pages

Abstract: This study uses Adaptive Neuro-Fuzzy Inference System (ANFIS) to explore the nonlinear relationships between green innovation performance and corporate competitive advantage. The result indicates that green innovation performance has the nonlinear effect on the corporate competitive advantage. If companies hope to enhance their competitive advantages through green innovation, they must check their green innovation performance in advance. If their green innovation performance is low, they can obtain competitive advantages through the increase of the green innovation performance; however, if their green innovation performance is high, they can not necessarily obtain competitive advantages through the increase of the green innovation performance. Copyright Springer Science+Business Media B.V. 2013

Keywords: Green innovation; Competitive advantage; Corporate environmental management; Adaptive neuro-fuzzy inference system (ANFIS); Self-organizing map (SOM) (search for similar items in EconPapers)
Date: 2013
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Citations: View citations in EconPapers (17)

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DOI: 10.1007/s11135-011-9518-x

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