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Die Prognosekraft des Prognoseberichts

Hans Pechtl
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Hans Pechtl: Ernst-Moritz-Arndt-Universität Greifswald

Schmalenbach Journal of Business Research, 2000, vol. 52, issue 2, 141-159

Abstract: Summary This paper focuses on management’s forecasts in annual reports as indicators for shareholder value. Content analysis classifies 202 german corporate reports published in 1995 according their prognoses. Regression analyses correlate these forecasts with changes of company’s share-price occurring between shareholders annual meetings in 1995 and 1996. Although the results indicate that management’s prognoses usually offer low information quality, some announcements have predictive power. Statements, which are signalling negative business growth, defensive strategies or a worsening cost position are correlated with diminishing shareholder value. Also, missing information about future earnings can be treated as a negative indicator. Furthermore, clusters of similar forecasting behavior in annual reports are identified, which relate to corresponding changes in shareholder value.

Date: 2000
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DOI: 10.1007/BF03372611

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