Economics at your fingertips  

Strategic orientations toward technological innovativeness in the marble industry

Cagri Bulut (), Secil Pelin Aka () and Murat Nazli ()
Additional contact information
Cagri Bulut: Yasar University
Secil Pelin Aka: Halic University
Murat Nazli: Yasar University

SN Business & Economics, 2021, vol. 1, issue 10, 1-14

Abstract: Abstract While the sanctions and tariffs of the USA towards the Chinese Marble Industry are increasing, the current study uncovers the strategic orientations of leading marble suppliers of the world and their effects on technological innovativeness. Turkey is the leader of world marble production, and it is at the central point of the world marble trade between the west and the east. The sample is from the marble enterprises participating in the most significant international trade fairs, one of Turkey's most competitive sectors. Data of the study is from 53 respondents of 898 firms participated, among 200 national marble firm visits, using a survey method. Factor analyses resulted in four theoretical components of strategic orientations: opportunity orientation, learning orientation, technology orientation, and customer orientation. The correlation analyses’ results showed that three strategic orientations (learning, technology, and opportunity orientation) have significant relations with technological innovativeness. Multiple regression analysis results revealed that opportunity orientation is the main predictor of technological innovativeness in the marble industry. From professionals' perspectives in the sector and researchers in innovation management, the study presents the significance of identifying opportunities for technological innovation. The study presents insights for both researchers and decision-makers in the marble industry.

Keywords: Technological innovativeness; Marble industry; Strategic orientations (search for similar items in EconPapers)
Date: 2021
References: View references in EconPapers View complete reference list from CitEc
Citations: Track citations by RSS feed

Downloads: (external link) Abstract (text/html)
Access to the full text of the articles in this series is restricted.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link:

Ordering information: This journal article can be ordered from

DOI: 10.1007/s43546-021-00127-9

Access Statistics for this article

SN Business & Economics is currently edited by Gino D'Oca

More articles in SN Business & Economics from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().

Page updated 2022-05-12
Handle: RePEc:spr:snbeco:v:1:y:2021:i:10:d:10.1007_s43546-021-00127-9