A revised model of exploratory learning and new product development speed in the savings and loans sector: a contingency analysis

Frank Mawuyome Kwame Gamadey (), Hod Anygiba and Victor Abbey
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Frank Mawuyome Kwame Gamadey: Ghana Highway Authority
Hod Anygiba: Nobel International Business School
Victor Abbey: V5 Solutions

SN Business & Economics, 2022, vol. 2, issue 10, 1-25

Abstract: Abstract This paper investigates the impact of exploratory learning on new product development speed (NDPS). Aside from the direct relationship investigated, it further contributes to the body of knowledge by exploring the moderating role of organizational culture in the hypothesised relationships. Using a positivistic research approach, a sample of 400 respondents from the 37 Savings and Loans Companies in Ghana were surveyed. A 64% response rate (353 responses) was realized and the data analyzed using exploratory and confirmatory factor analysis and structural equation modelling. While exploratory learning was not found to have any significant effect on NPDS, the results showed that clan culture and hierarchy culture promoted a significant positive relationship between exploratory learning and NPDS. To effectively develop new products with speed through exploratory learning, managers of organizations need to enhance clan and hierarchy culture values among employees. This paper offers a developing country cum financial service sector insight into how exploratory learning might be impacting NPDS.

Keywords: Exploratory learning; New product development speed; Competing values framework; Clan culture; Market culture; Hierarchy culture (search for similar items in EconPapers)
Date: 2022
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DOI: 10.1007/s43546-022-00321-3

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