Measuring the Impact of Online Entrepreneurial Antecedents on Entrepreneurial Intentions and Behaviors

Dalawar Hussain, Mazhar Abdullah, Qaisar Maqbool Khan and Muhammad Zain Malik

Journal of Accounting and Finance in Emerging Economies, 2024, vol. 10, issue 2, 307-320

Abstract: Purpose:& This paper aims to deeply understand online trying to be entrepreneurs' intentions at starting online firms in Pakistan by investigating the influence of the internet as an evil godhead’s disposition and interactive computer communications worthiness of people’s willing to act on their own initiative toward self- employment stimulation, understood either as an informal chance or an instance of an ability to make profit using the internet called an online business.Design/Methodology/Approach: This research created a theoretical model drawing on the planned behavior theory to investigate the impact of online entrepreneurial attitude, subjective norms, perceived control behavior, and online business opportunity recognition on OEI and OEB. The methodology used in this study is PLS structural equation modeling (PLS-SEM). The researchers analyzed collected responses from 260 online questionnaires using Smart PLS 4.0.9. 8software.Findings: The results showed a significant positive influence of online entrepreneurial attitude, subjective norms, perceived behavioral control and online business opportunity recognition on OEI and OEB in the Pakistan. Interestingly, despite that many prior studies showing the significant impact of subjective norms on OEI, the analysis showed insignificant impact of online entrepreneurial subjective norms on OE. More results are demonstrated in the study. .Implications/Originality/Value: This study results contribute to an enhanced reciprocal relationship by adding depth to the digital presence and services through online business opportunities which are turned around once they occur and begin. Consequently, there is the provision of rich four insights into the aforementioned TPB constructs of entrepreneur’s starting an online e-business other than it. Furthermore, Pakistan-specific focus on said phenomenon has hitherto not been effectively articulated. Thus, this research does not merely seek to fill this gap but also deal with it uniquely by examining how individuals act when setting up their business online within Pakistan through empirical analysis.

Keywords: Online entrepreneurial intentions; Online entrepreneurial behaviors; Online business opportunity; Recognition; Pakistan (search for similar items in EconPapers)
Date: 2024
References: Add references at CitEc
Citations:

Downloads: (external link)
https://publishing.globalcsrc.org/ojs/index.php/jafee/article/view/3053/1763 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:src:jafeec:v:10:y:2024:i:2:p:307-320

DOI: 10.26710/jafee.v10i2.3053

Access Statistics for this article

More articles in Journal of Accounting and Finance in Emerging Economies from CSRC Publishing, Center for Sustainability Research and Consultancy Pakistan Contact information at EDIRC.
Bibliographic data for series maintained by Rabia Rasheed ().