Information Portal of the Diversified Structure of High Tech Business as a Complex Object of Copyright in the Virtual Space

Gjusel Gumerova () and Elmira Shaimieva ()
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Gjusel Gumerova: Foundation of infrastructure and educational programs RUSNANO Moscow Russia, Postal: RU
Elmira Shaimieva: Kazan Innovative University named after V G Timiryasov IEML Kazan Russia, Postal: RU

Journal of Advanced Research in Law and Economics, 2016, vol. 7, issue 8, 2010-2027

Abstract: In this study are generated methodological support of management of high tech business conceptual framework the classification of enterprises methodological support of the information portal as an object of management of enterprises of high tech businesses The paper examines the institutional provisions of the information portal as part of a multimedia product as a complex object of copyright formed the definition of information portal as part of a multimedia product its characteristics in conjunction with the virtual property in the broad narrow sense the structure of the information portal highlighting the mandatory and optional parts conducted case studies of seven portals of foreign and Russian enterprises of high tech business which as a diversified structures operating in high middle tech kind of economic activities and also in the field of knowledge intensive services carried out diagnostics of the official website of the company at the twenty one criteria in a mandatory additional parts of an information portal developed the site of a diversified structure with the using of tools of strategic management strategic management areas product portfolio The empirical base of the research are the official sites of the diversified high tech business structures of Germany Russia USA The study extended and confirmed the hypothesis about the activity product portfolio diversified structures of high tech business As a result the study developed the concept of enterprise high tech business based on rankings of Thomson Reuters USA and TekhUspekh Russia developed the concept of the information portal of the enterprise high tech business as part of a multimedia product as a complex object of copyright the structure of the information portal of the enterprise of high tech business as the object of its management in the virtual space developed recommendations to management of the JCS Zawod Elecon Kazan Russia in the field of information portal

Date: 2016
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