Promoting media literacy: Lithuanian students' experience

Gražina Čiuladienė (), Gintarė Gulevičiūtė (), Rūta Latinytė () and Arvydas Guogis ()
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Gražina Čiuladienė: Mykolas Romeris University, Lithuania
Gintarė Gulevičiūtė: Mykolas Romeris University, Lithuania
Rūta Latinytė: Mykolas Romeris University, Lithuania
Arvydas Guogis: Mykolas Romeris University, Lithuania

Entrepreneurship and Sustainability Issues, 2023, vol. 11, issue 1, 282-292

Abstract: Media literacy is rich and multifaceted (Rosenbaum et al., 2008). Existing literature underscores the importance of promoting media literacy. Media literacy education aims to help young people who are active media consumers improve their interpreting and judging skills and become independent media producers, as well as develop a critical understanding and active participation (Aydemir, Demirkan, 2021). The research attempts to provide documentation of implementing media literacy education in one university community. It focuses on presenting quantitative and qualitative data to gain insights into how particular instructional practices and curricula may help develop students' media literacy comprehension. The case study of implementing media literacy education at a local setting (university) showed that students were highly satisfied with the learning experience. Research results showed that most students could recommend including media literacy subjects in other study programs, defined many gained skills, positively evaluated the topics and recognized the importance of media literacy education.

Keywords: media literacy; media literacy education; digital literacy; critical thinking (search for similar items in EconPapers)
JEL-codes: D83 L82 (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:ssi:jouesi:v:11:y:2023:i:1:p:282-292

DOI: 10.9770/jesi.2023.11.1(17)

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