Human resource strategy and innovation capability of service companies

Mindaugas Laužikas (), Mindaugas Laužikas (), Aistė Miliūtė (), Aistė Miliūtė (), Martyna Rudžionytė () and Mirena Stasilo ()
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Mindaugas Laužikas: Vilnius University Business School, Lithuania
Mindaugas Laužikas: Global Innovation Learning Ecosystem (GILE) Experts Ltd., Malta
Aistė Miliūtė: Vilnius University Business School, Lithuania
Aistė Miliūtė: JSC Akvavita, Lithuania
Martyna Rudžionytė: Vilnius University Business School, Lithuania
Mirena Stasilo: Vilnius University Business School, Lithuania

Insights into Regional Development, 2025, vol. 7, issue 1, 131-143

Abstract: It is widely acknowledged that human resource management can build a dedicated and engaged workforce, which contributes to a strong corporate performance; However, researchers are only beginning to explore the role of Human Resource (HR) strategy in fostering organisational innovation, while its impacts on service companies' effectiveness and efficiency still hold untapped potential for sustainable and socially responsible development of innovative services and call for a holistic approach to the HR strategy. The research question: how could human resource strategies orient stakeholders' performance to sustainable competitive advantages of service companies? The pursuit of new business opportunities is essential for sustainable growth: innovative HR strategies might provide the basis for an economy to reach a new level of technological excellence, productivity, and prosperity, while human resource management has a significant impact on employees' behaviour, attitudes, and the overall corporate performance. This study aims to explore and deepen the theoretical, methodological, and empirical knowledge on the interaction between organisational culture and human resource practices to foster innovation and contributes with the enhanced organisational innovation capability. The semi-structured interviews with human resource experts of service companies led to pertinent implications for human resource strategy enhancement.

Keywords: human resource strategies; innovation system; sustainability; service companies; effectiveness; efficiency (search for similar items in EconPapers)
JEL-codes: M14 M15 O32 Q15 Q55 (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:ssi:jouird:v:7:y:2025:i:1:p:131-143

DOI: 10.70132/q9664546647

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