Corporate Sustainability, Intangible Assets Accumulation and Competitive Advantage

Francesco Perrini () and Clodia Vurro ()
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Francesco Perrini: University of Milan-Bocconi
Clodia Vurro: University of Milan-Bocconi

Symphonya. Emerging Issues in Management, 2010, issue 2 Intangible Assets & Global Competition

Abstract: The article bridges corporate sustainability (CS) and intangibles, deepening the mechanisms linking specific stakeholder-related CS policies and practices to intangible asset accumulation and competitive outcomes. The implementation of CS strategies, practices and processes strengthens company ability to identify, protect and give value to inimitable resources, stimulating the development of intangibles related to human capital, innovation and knowledge, culture and reputation.

Keywords: Corporate Sustainability; Intangible Assets; Competitive Advantage; Stakeholder Management DOI:http://dx.doi.org/10.4468/2010.2.03perrini.vurro (search for similar items in EconPapers)
Date: 2010
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Citations: View citations in EconPapers (1)

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