Entry and pricing on Broadway

Taylor Jaworski, Maggie Jones and Mario Samano

Applied Economics Letters, 2018, vol. 25, issue 10, 653-658

Abstract: This article investigates the pricing decisions of Broadway shows. We find evidence that incumbent Broadway shows lower prices several weeks prior to the opening of a new show. In addition, prices are lower when the threat of competition, due to more entrants, is larger. A decomposition suggests that prices are more important than quantities for changes in revenue prior to entry and that this pattern reverses after entry occurs.

Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:taf:apeclt:v:25:y:2018:i:10:p:653-658

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DOI: 10.1080/13504851.2017.1355531

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