Josiah Wedgwood, business history, and our modes of enquiry

Andrew Popp

Business History, 2025, vol. 67, issue 5, 1315-1330

Abstract: Taking its departure in the correspondence of eighteenth-century entrepreneur Josiah Wedgwood, focusing on his development and use of two field-based metaphors or heuristics, this article explores two modes of enquiry employed in business history and argues for the maintenance and strengthening of ties to humanistic modes of historical enquiry. In doing so, the essay identifies a loose genre of agenda-setting books and articles within business history, to which it seeks to add a modest proposal.

Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:taf:bushst:v:67:y:2025:i:5:p:1315-1330

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DOI: 10.1080/00076791.2024.2359724

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