Children’s influence on consumption-related decisions in single-mother families: Research review and Agenda

Sarita Ray Chaudhury and Michael Hyman

Cogent Business & Management, 2019, vol. 6, issue 1, 1622178

Abstract: Although social scientists have identified diverse behavioral patterns among children from dissimilarly structured families, scholars have progressed little in relating modern family processes to consumption-related decisions. Based on gaps and limitations identified in a review of the existing consumer decision-making literature, this study examines how children influence family consumption decision-making in single-mother families and posits a conceptual framework that integrates normative resource exchange theory with existing consumer decision-making model theory. The implications for a better understanding of processes rather than prevalent outcome-oriented focus for future research purposes are also discussed.

Date: 2019
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DOI: 10.1080/23311975.2019.1622178

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