A new approach to travel information sources and travel behaviour based on cognitive dissonance theory

Junghye Angela Kah and Seong-Hoon Lee

Current Issues in Tourism, 2016, vol. 19, issue 4, 373-393

Abstract: This study examines the influences of en route information on travel behaviours, based on cognitive dissonance theory, which explains that selective exposure to new information leads to the presence of dissonance. Fifteen travel activities were identified from the related literature to measure levels of unplanned travel behaviours. Moreover, two types of information sources used during trips were tested to evaluate the degree of dissonance in accordance with new information provided to travellers while on vacation. The results indicated that during trips, those who use information technology change their intended behaviours, while those who use ‘traditional’ information sources actualize their intended behaviours. In line with cognitive dissonance theory, information technology is viewed as dissonance-increasing information, while traditional information sources used during trips are considered consonance-increasing information.

Date: 2016
References: Add references at CitEc
Citations:

Downloads: (external link)
http://hdl.handle.net/10.1080/13683500.2015.1043246 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:taf:rcitxx:v:19:y:2016:i:4:p:373-393

Ordering information: This journal article can be ordered from
http://www.tandfonline.com/pricing/journal/rcit20

DOI: 10.1080/13683500.2015.1043246

Access Statistics for this article

Current Issues in Tourism is currently edited by Jennifer Tunstall

More articles in Current Issues in Tourism from Taylor & Francis Journals
Bibliographic data for series maintained by Chris Longhurst ().