Conceptualizing vacation dedication

Amata Ring, Venkata Yanamandram, Ulrike Gretzel and Sara Dolnicar

Current Issues in Tourism, 2020, vol. 23, issue 14, 1732-1736

Abstract: To better understand and predict tourism demand, we introduce the concept of vacation dedication to the tourism literature. Vacation dedication is a form of enthusiasm for and devotion to going on vacation. It is an enduring urge to go on a vacation that is so strong that it persists in spite of external constraints. We empirically test its links to the well-established constructs of travel involvement, commitment, and tourist identity. Affective commitment emerges as most strongly associated with vacation dedication, pointing to an important emotional component.

Date: 2020
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DOI: 10.1080/13683500.2019.1678572

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