The rise of a new form of virtual tour: Airbnb peer-to-peer online experience

Jingjie Zhu and Mingming Cheng

Current Issues in Tourism, 2022, vol. 25, issue 22, 3565-3570

Abstract: The COVID-19 pandemic has fostered a new form of virtual tour, the Airbnb peer-to-peer online experiences, allowing individuals to register as hosts and provide live, interactive video sessions to a small group of global audiences online. This study aims to unpack this innovative business model and examine its potential impacts on the tourist experience and tourism destination. Our research shows that the online offerings of the Airbnb experience are multi-dimensional, ranging from educational and entrainment to cultural immersion. While Airbnb peer-to-peer online experiences model can provide numerous opportunities to enable local entrepreneurship, it can create significant long-term challenges for other businesses, presenting an urgent need to systematically examine its wide societal implications for the tourism industry.

Date: 2022
References: Add references at CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
http://hdl.handle.net/10.1080/13683500.2021.2016662 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:taf:rcitxx:v:25:y:2022:i:22:p:3565-3570

Ordering information: This journal article can be ordered from
http://www.tandfonline.com/pricing/journal/rcit20

DOI: 10.1080/13683500.2021.2016662

Access Statistics for this article

Current Issues in Tourism is currently edited by Jennifer Tunstall

More articles in Current Issues in Tourism from Taylor & Francis Journals
Bibliographic data for series maintained by Chris Longhurst ().