Evaluating the destination management performance of small islands with the fuzzy best-worst method and fuzzy simple additive weighting

Kafferine Yamagishi, Cecil Gantalao, Ann Myril Tiu, Reciel Ann Tanaid, Maria Esther Medalla, Dharyll Prince Abellana, Egberto Selerio and Lanndon Ocampo

Current Issues in Tourism, 2023, vol. 26, issue 8, 1224-1253

Abstract: This work combines the fuzzy best-worst method for assigning weights of indicators and the fuzzy simple additive weighting method for evaluating performance, along with the TALC model, in generating a single-valued index that would holistically describe the performance of a destination (e.g. small islands). Grounded on a real-world application, the evaluation process proved useful in evaluating the performance of Bantayan Island (Philippines), with a high degree of flexibility in dealing with variations of domain applications with different groups of decision-makers in different settings. The findings, although highly case-specific, offer starting points of discussion in managing small island destinations.

Date: 2023
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DOI: 10.1080/13683500.2022.2054404

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