Exploring the complex mechanism of the influence of a multisensory tourism experience on tourists’ mental restoration in the research context of historical and cultural blocks
Jin Zhou,
Yongbo Zhou and
Dongye Li
Current Issues in Tourism, 2024, vol. 27, issue 16, 2682-2702
Abstract:
Increasing social stress threatens people's mental health. Travelling can effectively relieve mental stress, so the role of tourism experiences in mental restoration is gaining increasing attention. However, no research has examined the mechanism of the embodied effect of tourism experiences on tourists’ mental restoration from a multisensory perspective. Based on sensory marketing theory, a model of multisensory tourism experiences and mental restoration is established, and the boundary conditions and configuration of the former on the latter are considered. Two complementary studies are conducted in the context of historical and cultural districts using structural equation modelling (SEM) and qualitative comparative analysis (QCA). The following conclusions are drawn. First, tourists’ multisensory tourism experience in historical and cultural blocks indirectly improves their mental restoration through the two intermediary psychological processing functions of place attachment and a perceived restorative environment. Second, tourist involvement plays a positive moderating role between multisensory tourism experiences and both place attachment and a perceived restorative environment. Finally, there are no necessary sensory and psychological conditions for high mental restoration, but there are four types of multisensory tourism experience configurations, all of which enable tourists to obtain mental restoration in historical and cultural blocks.
Date: 2024
References: Add references at CitEc
Citations:
Downloads: (external link)
http://hdl.handle.net/10.1080/13683500.2023.2267730 (text/html)
Access to full text is restricted to subscribers.
Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
HTML/Text
Persistent link: https://EconPapers.repec.org/RePEc:taf:rcitxx:v:27:y:2024:i:16:p:2682-2702
Ordering information: This journal article can be ordered from
http://www.tandfonline.com/pricing/journal/rcit20
DOI: 10.1080/13683500.2023.2267730
Access Statistics for this article
Current Issues in Tourism is currently edited by Jennifer Tunstall
More articles in Current Issues in Tourism from Taylor & Francis Journals
Bibliographic data for series maintained by Chris Longhurst ().