Smart hotel in the eyes of the silver: developing and testing the silver tourists’ behavioural intention scale

Zhuoma Yan, Kandappan Balasubramanian, Rupam Konar, Lei Chen and Yue Wei

Current Issues in Tourism, 2025, vol. 28, issue 19, 3128-3147

Abstract: Numerous studies have highlighted the behavioural intention of AI and robotics in the hospitality industry. Nevertheless, the impact of smart hotels on tourists’ willingness has been underexplored. Moreover, a lack of awareness exists of the attitude and behavioural intention of silver tourists towards smart hotels. Hence, the current study addresses the gap by investigating the antecedent factors of behavioural intention among silver tourists towards smart hotels. A mixed-method design was employed to analyse the depth and breadth of the subject. Study 1 was a qualitative study exploring silver tourists’ perceptions. Meanwhile, Study 2 utilised an online survey on silver tourists in China to investigate the hypotheses derived from Study 1. Structural equation modelling (SEM) results with partial least squares (PLS) path analysis demonstrated that perceived usefulness, perceived ease of use, safety and security, perceived personalisation, perceived enjoyment, and perceived value formed a positive attitude. Additionally, the present study contradicted past research and revealed that perceived convenience and reliability did not support the relationship with smart hotel attitude. This research contributes to the sparse literature on smart hotels and provides valuable insights for hotel management concerning silver tourists’ consumption intention.

Date: 2025
References: Add references at CitEc
Citations:

Downloads: (external link)
http://hdl.handle.net/10.1080/13683500.2024.2381249 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:taf:rcitxx:v:28:y:2025:i:19:p:3128-3147

Ordering information: This journal article can be ordered from
http://www.tandfonline.com/pricing/journal/rcit20

DOI: 10.1080/13683500.2024.2381249

Access Statistics for this article

Current Issues in Tourism is currently edited by Jennifer Tunstall

More articles in Current Issues in Tourism from Taylor & Francis Journals
Bibliographic data for series maintained by Chris Longhurst ().