Trend Networks: Multidimensional Proximity and the Formation of Aesthetic Choices in the Creative Economy

Fr�d�ric C. Godart

Regional Studies, 2015, vol. 49, issue 6, 973-984

Abstract: G odart F. C. Trend networks: multidimensional proximity and the formation of aesthetic choices in the creative economy, Regional Studies . In sociology, a key challenge is to comprehend the formation of aesthetic choices in the highly uncertain settings of the creative industries. The multidimensional proximity perspective - which goes beyond the geographical - developed in economic geography can be used to complement sociological approaches to the formation of choices in creative contexts. The question is explored using a comprehensive large-scale longitudinal dataset of high-end fashion organizations and their selection of stylistic trends presented at biannual fashion shows. Using a social network analysis approach, proximity constructs (geographical, temporal, organizational and status-based) are used to explain the choice of trends conceptualized as temporary proximity.

Date: 2015
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DOI: 10.1080/00343404.2012.732693

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